Beats started without Apple. They bought the existing brand. | Hacker News

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		viraptor 6 months ago \| parent \| context \| favorite \| on: Report: Tim Cook could step down as Apple CEO 'as ... Beats started without Apple. They bought the existing brand.

matwood 6 months ago [–]

I read the comment as Cook acquired Beats which, in addition to the hardware, became the basis for Apple Music streaming and growing service revenue.

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